Patricia Ann Goering
Original record- Institution
- University of Illinois at Urbana-Champaign
- Year
- 1983
- Country
- United States
- MGP identifier
- 251365
Dissertation: Consumer Learning and Brand Loyalty when Product Quality is Unknown
Mathematics Subject Classification: 91—Game theory, economics, social and behavioral sciences
Advisor 1
- Leonard Jay MirmanUniversity of Rochester · 1970
Students 0
No students recorded in this snapshot.